What precisely is 09.09.09, and the place did the concept come from? For months now we’ve been teasing you with promos. Each time you watched a video on the Pizza Right now residence web page, we talked about that 09.09.09 was coming. We e-mailed you about it. We despatched you get together invites hyping a particular occasion in print. We’ve Twittered about it. …
All of it started at Worldwide Pizza Expo 2009 in Las Vegas. That present, greater than another in latest reminiscence, struck a chord. Whereas the financial image was at its bleakest, pizzeria operators got here by the hundreds to Sin Metropolis to have fun and advance our nice business. These operators, as I’ve written up to now, had been there to study and apply the information they had been buying. They weren’t rolling over within the face of adversity; they had been snubbing their noses at it, seemingly saying, “We’ll present you!”
They usually have. The pizza business has remained resilient as different sectors of foodservice have plummeted.
Not lengthy after the present ended — it was early April — the Pizza Right now workplace was nonetheless abuzz over the joy generated at Worldwide Pizza Expo 2009. Our writer, Pete Lachapelle, challenged us to discover a solution to bottle that magic and translate it into print.
And I imagine we now have. Really, we took it a step past that and have created “An Occasion in Print”. We approached the September subject (09.09.09) as a three-avenue hall of data — print, Internet and video — all linked to at least one one other:
1. Pizza Right now journal You’ll have already observed that the design of this subject is totally totally different from earlier points. That’s as a result of we threw out the templates and developed a design strategy that highlights the only, best issue of the pizza business’s success — individuals. We’ve lined up our foremost specialists. What they need to say is enlightening. As you progress by this month’s pages, we belief you’ll agree that these are the gurus, the proprietor/operators which might be really on the chopping fringe of the pizza biz and the knowledge they provide is of nice worth to you.
2. pizzatoday.com On the street or don’t have your Pizza Right now in entrance of you? No drawback, simply go to our Site, pizzatoday.com. You’ll be able to learn all the September subject on-line. However don’t cease there. Our Site has quite a few, thrilling alternatives.
3. On-line Movies We shot movies of almost half of the tales you’ll learn within the September subject — movies you could entry anytime you would like on our Site.
We flew to Chicago to movie Pat Bruno making contemporary mozzarella, contemporary ricotta and stuffed Portobello mushrooms. Chef Jeff flew from Georgia to our workplace in Louisville to make a plethora of things starting from pizza wraps to ricotta gnocchi. Heck, even a previous Unbiased of the 12 months, Darryl Reginelli, dropped by.
In the end, this subject is about you — the pizzeria operators who’ve discovered a solution to succeed when the chips are down. Quite a lot of nice individuals have numerous nice issues to say on this subject. Soak it up. You’ll be glad you probably did.
Cheers,
Jeremy White editor-in-chief
What precisely is 09.09.09, and the place did the concept come from? For months now we’ve been teasing you with promos. Each time you watched a video on the Pizza Right now residence web page, we talked about that 09.09.09 was coming. We e-mailed you about it. We despatched you get together invites hyping a particular occasion in print. We’ve Twittered about it. …
All of it started at Worldwide Pizza Expo 2009 in Las Vegas. That present, greater than another in latest reminiscence, struck a chord. Whereas the financial image was at its bleakest, pizzeria operators got here by the hundreds to Sin Metropolis to have fun and advance our nice business. These operators, as I’ve written up to now, had been there to study and apply the information they had been buying. They weren’t rolling over within the face of adversity; they had been snubbing their noses at it, seemingly saying, “We’ll present you!”
They usually have. The pizza business has remained resilient as different sectors of foodservice have plummeted.
Not lengthy after the present ended — it was early April — the Pizza Right now workplace was nonetheless abuzz over the joy generated at Worldwide Pizza Expo 2009. Our writer, Pete Lachapelle, challenged us to discover a solution to bottle that magic and translate it into print.
And I imagine we now have. Really, we took it a step past that and have created “An Occasion in Print”. We approached the September subject (09.09.09) as a three-avenue hall of data — print, Internet and video — all linked to at least one one other:
1. Pizza Right now journal You’ll have already observed that the design of this subject is totally totally different from earlier points. That’s as a result of we threw out the templates and developed a design strategy that highlights the only, best issue of the pizza business’s success — individuals. We’ve lined up our foremost specialists. What they need to say is enlightening. As you progress by this month’s pages, we belief you’ll agree that these are the gurus, the proprietor/operators which might be really on the chopping fringe of the pizza biz and the knowledge they provide is of nice worth to you.
2. pizzatoday.com On the street or don’t have your Pizza Right now in entrance of you? No drawback, simply go to our Site, pizzatoday.com. You’ll be able to learn all the September subject on-line. However don’t cease there. Our Site has quite a few, thrilling alternatives.
3. On-line Movies We shot movies of almost half of the tales you’ll learn within the September subject — movies you could entry anytime you would like on our Site.
We flew to Chicago to movie Pat Bruno making contemporary mozzarella, contemporary ricotta and stuffed Portobello mushrooms. Chef Jeff flew from Georgia to our workplace in Louisville to make a plethora of things starting from pizza wraps to ricotta gnocchi. Heck, even a previous Unbiased of the 12 months, Darryl Reginelli, dropped by.
In the end, this subject is about you — the pizzeria operators who’ve discovered a solution to succeed when the chips are down. Quite a lot of nice individuals have numerous nice issues to say on this subject. Soak it up. You’ll be glad you probably did.
Cheers,
Jeremy White editor-in-chief
